Essential Elements of Brand DNA

by Star Ladin We live in a world saturated with visual overload. In fact, studies have shown that each of us is exposed to an average of 3,000 advertisements daily from the different media we encounter. Yet often business owners who are experts in their respective fields are baffled when creating and implementing a brand. [...]

Posted on April 27, 2011 Filed Under Marketing for Janes, Success Tips for Jane, Trends Impacting Entrepreneurs | Leave a Comment

Are You Sending the Message you Intend to Send?

Did you know that non-verbal communication comprises 93% of our communication? Only 7% is the words we choose – the rest comes down to the way we look, our body language, and our tone of voice. So, what is the message you’re sending? Is it the one you intend?

Posted on April 21, 2011 Filed Under A Day in the Life of an Entrepreneur, Fun stuff, Jane Thoughts, Marketing for Janes, Success Tips for Jane | Leave a Comment

Recap: See Jane Network: San Diego

On Wednesday, February 23 we hosted See Jane Network: San Diego at the Marriott Del Mar in San Diego. Like our event a few weeks ago in Los Angeles, we had another great turnout of enthusiastic women who came to learn and network in an entirely new way!  A big thanks to all who attended: Danette Gilbert Sara [...]

Posted on February 26, 2011 Filed Under Events, Fun stuff, Marketing for Janes | Leave a Comment

Knowing Your Ideal Customer – The Key To Developing Products and Services

Women entrepreneurs care about their customers – and the best way to serve those customers well is for business owners to specifically define their ideal customer.

Posted on December 15, 2010 Filed Under Success Tips for Jane | Leave a Comment

Marketing Strategies – The #1 Mistake in Small Business Marketing: Part 1

If you’re a small business owner, chances are, you’ve been struck by an idea for a product or service you just know is destined to succeed. You may have dedicated all kinds of time and energy towards developing that product or service, and creating marketing strategies to promote it – only to watch it flop [...]

Posted on April 14, 2009 Filed Under Jane Thoughts, Success Tips for Jane | Leave a Comment